• Introducing the GEL-KAYANO 28 Edition

    Jun. 07, 2021

    ASICS is today launching the new GEL-KAYANO™ 28, a shoe boasting the signature GEL-KAYANO™ stability with a softer and smoother ride.

  • Up Lifting Minds with ASICS on Global Running Day

    Jun. 02, 2021

    ASICS today invites the world to experience the uplifting power of sport and be part of the world’s first live study into the impact of movement on the mind. ASICS is inspiring people to move and, for the first time, see the uplift on their own mind, their city, and their entire nation. Starting on Global Running Day 2021, ASICS is aiming to uplift a million minds around the world.

  • Meet the June ASICS UK FrontRunner

    Jun. 01, 2021

    Each month we introduce a different team member and ask them a series of questions about themselves. This month we meet triathlete Yiannis Christodoulou

  • Be (AT) Your Personal Best

    May. 28, 2021

    Today we're very excited to announce that we have reached our goal!

  • Meet the May ASICS UK FrontRunner Sarah Booker

    May. 03, 2021

    Each month we introduce a different team member and ask them a series of questions about themselves. This month we meet Sarah Booker

  • BIG STEP, SMALL FOOTPRINT: ASICS LAUNCES NEW EARTH DAY PACK

    Apr. 15, 2021

    ASICS’ most environmentally sustainable cross-category collection ever uses around 5 tons of recycled textile waste alongside resource-saving production processes

  • Be (At) Your Personal Best Event

    Apr. 09, 2021

    When you beat your personal best, you feel at your personal best. ​​ ASICS METASPEED gives runners the confidence to be their personal best .​​ ​​

  • Move Your Mind to Uplift London - ASICS London 10k

    Apr. 09, 2021

    The race is fast approaching and we are excited to help runners prepare mind and body for such an amazing event. Move your mind to uplift London. See you there

  • Meet the April ASICS UK FrontRunner of the Month Rob Mann

    Apr. 01, 2021

    Each month we introduce a different team member and ask them a series of questions about themselves. This month we meet sub 2.30 marathon runner Rob Mann