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Remember when you used to move for fun?

As young children, exercise was instinctive. We ran, jumped and climbed because it felt good. But as adults, our motivation to exercise is all too often focused on aesthetic gain, reinforced by a very serious and pressurised exercise world.

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Meet the Little Reminders

Introducing the ASICS Little Reminders, a group of seven and nine-year-olds, who are on a mission to remind adults to exercise for how it makes them feel and not how it makes them look.

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Heidi

Heidi thinks grown-ups have forgotten how to play, even when they work out. She's on a mission to bring fun back to fitness and help adults move like carefree kids again.

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Mika

Mika's got the moves like Jagger, and with every step, he feels like a total boss - invincible, unstoppable, and fabulous!

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Aaron

Aaron's workout routine is all about grooving and moving - who needs push-ups when you can spin?

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Alayna

With a few wobbly spins, Alayna's hooked on hula hooping - it's all about having a blast! 



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Jarron

Jarron loves playing tag with friends or simply running around in circles with reckless abandon, laughing & spreading happy vibes.

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Clara

Clara’s favorite thing? Skipping rope with her friends, turning every jump into a joyful dance party!

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The ASICS Little Reminders have developed the first-ever exercise guide made by children for adults to remind us all to move for enjoyment and not just performance.