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Are Instant Soles the Future of Footwear?
Oct 12, 2017 True sport performance brand ASICS has co-developed a new, super-quick technique for creating colorful soles for its footwear at the Tayin Research & Development Co., Ltd. as part of a new approach towards footwear production.
Faster Training Recovery for Runners with Boosted Circulation
Sep 25, 2017 Blood circulation is essential to running, because the more oxygen you can circulate around your body the better your muscles will perform and recover. For runners, proper blood circulation is the number one way to reduce muscle fatigue.
GEL-KENUN SHINKAI
Sep 20, 2017 Mita Sneakers has become one of the most renowned sneaker shops in Tokyo and designer of sought after collaborations. A long time partner with ASICS Tiger and Onitsuka, now, for the first time, Mita Sneakers is joining forces with the ASICS Brand creating a special edition GEL-KENUN.
A Guide to Bad Weather Running Gear
Sep 19, 2017 ‘I can’t go out running – it’s raining!’ It’s a common excuse and we’ve all used it at some point. But it needn’t be such an easy excuse, as long as you have the right gear to protect you from the elements and keep you warm. Find out how you can stay dry when you’re out running.
Getting Started With Natural Running
Sep 10, 2017 Natural running is more than a current trend. It’s become a big part of many elite runners’ training regimes. So what are the benefits and how do you effectively make it a part of your training?
4 Common Myths about Natural Running
Sep 04, 2017 What began as a niche has truly gone mainstream. Natural running, whether in a minimal shoe or no shoes at all, is a growing trend.
Running Training: Mixing it Up to Hit New Targets
Sep 03, 2017 Trying to improve as a runner often means getting out there and running more. But repeating the same training routine can get boring, and it can start to affect your performance. By mixing up your training regimen, you can achieve new milestones and strengthen different muscles in your body.
4 Essential Running Accessories & Gear
Aug 31, 2017 Many runners like to travel light, especially on long training runs. The key is to use the bare minimum when it comes to gear and apparel, but make sure your choices are comfortable and safe. Here are four ways to carry less while still getting the most out of your run.
Tights: A Runner’s Best Friend
Aug 30, 2017 A good pair of running tights (or two) is a wardrobe essential for serious runners, male and female. The benefits of this item go beyond just comfort — running tights can offer unique advantages such as weather protection and even performance enhancement.
Speed vs. Stability: Choosing the Right Tennis Shoe
Aug 23, 2017 The game of tennis has undergone radical changes over the years. It has become faster, with many players now playing more aggressively and hitting with greater power. To stay competitive, you need to get the gear that can keep up with your style of play. Whether you’re a fast serve and volley athlete or a powerhouse baseline player, there is a shoe to match your game.
ASICS Made with Liberty Fabric: Hi-tech Performance Meets Classic Prints
Aug 21, 2017 Internationally recognized as a leader in print design and textile innovation, Liberty Fabrics has been creating original and inspirational designs for more than 130 years. Arthur Liberty opened the first Liberty store in London in 1875 through which he traded exotic goods and textiles from the Far East. Shortly after, he began working with local artisans and manufacturers to produce Liberty’s own textiles and objet d’art. By the 1890’s, Liberty Art Fabrics were a byword for the very best in textile design. Today, the Liberty name holds the same prestige title and their design studio creates more than 120 new prints and patterns annually.
Natural Running: 4 Steps for the Best Experience
Aug 19, 2017 The increased freedom of natural running can come as a revelation to many athletes, but it can sideline even the best runners if it’s not introduced correctly. To avoid injury and to put your strongest foot forward, follow these four steps for the best natural running experience.
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