Over the years, ASICS has become a leading force in the sports world, creating innovative products to help empower athletes of all skill levels.

ASICS team members know that questioning leads to innovation.

Following ASICS’ guiding philosophy of “Sound Mind, Sound Body™”, the company aims to make critical changes to its production process.

Using running warm-up techniques can accelerate the circulatory system, awakening our muscles for excellent performance.

ASICS strives to improve the lives of consumers around the globe.

ASICS grew from a two-person team to one of the world’s most influential sports brands.

ASICS’ main pillar is a “Sound Mind, Sound Body™”.

The power of movement through sports improves more than just your physical strength. Sports and exercise can have a positive impact on your mental state as well.

ASICS’ GEL™ technology transformed running shoe design and performance when it launched in 1986.

FLYTEFOAM™ is a trademarked name for the ASICS lightweight materials engineered for an ultimate long-distance running experience.

Since 1949, ASICS’ purpose has been to help people achieve a sound mind in a sound body. To do this, we need a sound earth to run on.

Nothing lasts forever, including sports gear. But when should you replace your running shoes?

Since the first running shoe developed by ASICS was released in 1977, ASICS as a company has grown and developed right alongside the products.

Wondering if you should start running as part of your workout routine? Running can be a daunting exercise to start — but life-changing once you begin.

While your legs power you forward and handle the ground impact, it’s important to remember your upper body.