Time to move our minds.
Welcome to the ASICS London 10K Event Hub. Here you’ll find everything you need to move your mind and uplift your experience of the ASICS London 10K. Keep on scrolling to find all the inspiration and resources you need to get race ready.
Not entered yet? It’s not too late to lace up and join thousands of runners on the start line on Sunday July 25.
We’re on a mission to uplift a million minds globally.
Every Mind Uplift contributes to the World Uplift Map showing the collective impact of movement on minds across the world. See how movement is lifting the spirits of your city and town.
Time to move our minds.
Remember the last time we could run together? It feels like a lifetime ago. Now, it’s finally time. Starting with the London 10k on July 25th 2021, join ASICS for a series of special events focused on uplifting minds. Together, thanks to the Mind Uplifter™, we’ll show the world that movement truly matters.
Stories of uplifted minds.
Hear from athletes who believe in the positive power of movement on the mind.
Experience the uplifting power of different sports on your own mind with the Mind Uplifter™ tool.
Napoleon Solomon
10-time steeplechase champion Napoleon had to move overseas as a boy. He wanted to run home. But running let him feel at home.
Filippo Lanza
Confidence doesn’t come with being a volleyball Olympic medalist or five-time Italian national champion, says Filippo. It comes with movement.
Joanna Mazur
"I lost my sight at the age of eight, but that didn’t stop me from wanting to be an athlete." European Para Athletics champion in 200, 400, and 1500m and World Para Athletics Champion in 1500m.
Beth Potter
Triathlon champion and road 5k world record holder, Beth is no stranger to doubt, but leaves it behind. ‘There’s a Beth before a run… and a Beth after.’
Julien Wanders
As a boy, Julien dreamed of the Olympics. The current European 10K and Half Marathon record holder didn’t let a pandemic stop his dream.
Your movement matters.
We believe movement can help support mental wellbeing. That’s why we are proud to support the important work of mental health charity Mind. Already this year, with your support, we’ve been able to fund valuable research into mental health in elite sport and set up ASICS Get Active Run Clubs across the UK.
Now, every time you use the Mind Uplifter™ and share your Mind Uplift with #UpliftingMinds, you’ll be helping to raise funds for Mind.
The science behind Mind Uplifter™.
ASICS has partnered with world leading experts to develop the Mind Uplifter and oversee the live research study. Dr Brendon Stubbs from Kings College London will evaluate the impact of movement on minds across the world.
The Mind Uplifter™ uses a combination of facial scanning technology and self-report data collection to capture the impact of sport across 10 emotional and cognitive metrics – including confidence, positivity, calm and focus – to show how different sports impact how you think and feel.
By taking a reading of your emotions and brain function PRE and POST exercise, the different scores show how sport has uplifted your mind across the 10 emotional and cognitive metrics and shows it as a percentage.
The Mind Uplifter™ is the result of in-depth preliminary scientific research by ASICS alongside Dr Brendon Stubbs to explore the impact of sport on the mind among a select group of athletes using EEG readings and self-report data. The findings of this preliminary study have been applied in a robust and scientifically rigorous manner to enable the rollout of the study on a global scale.
The Mind Uplifter™ has been created by ASICS, in collaboration with Dr Stubbs and creative technology studio SolarFlare.
Individual Mind Uplifts from around the world will be visually transformed into a dynamic and interactive World Uplift Map. The map will quantify the positive impact that sport is having on the collective mood of cities, nations and the world as a whole. This will be live from 1st July onwards.
The Mind Uplifter™ does not store personal data. Results are submitted anonymously. From the 1st July, everyday athletes can choose to sign up to store results over multiple uses in a gallery. For this we will require a username, password and email address. This can be deleted at any time by request.
We are proud to be supporting Mind (Registered charity no. 219830). The money raised will be used to support more people to move for positive mental wellbeing.
We want to see the positive uplift sport and movement have on your mind. So please capture and share
